A new report by the Brookings Institution raises concerns about Philadelphia’s ability to attract millennials. “Philly saw the fastest millennial population growth in the nation, at 6.1 percent between 2006 and 2012. According to Brookings, the Philadelphia metropolitan region’s millennial population only grew by 3.7 percent between 2010 and 2015 — ranking it 80th among the largest metro areas.”Yet a recent report from the Plan Philly Newsletter by Jim Saska posits that  “while Philadelphia itself may be attracting lots of millennials, the 11-county, Philadelphia-Camden-Wilmington metro region as a whole may be drawing fewer young people than other major metro areas. “Delaware Valley remains a draw for millennials in absolute terms. With 1.4 million ‘80s and ‘90s babies within its borders, the Philadelphia MSA, home to six million in total, has the seventh largest number of millennials. In terms of millennial educational attainment, the region comes in at 17th,  college graduates making up 43 percent of those aged 25-34 , compared to 36 percent nationwide. The region attracts young adults across racial lines with 57 percent of millennials identifying as white, 22 percent black, 11 percent Hispanic, seven percent Asian and 2 percent, two or more races. While whites make up the largest share of the millennial population, the generation is slightly more racially diverse than the region as a whole, which is 6o  percent white. HSM Magazine attended a conference of Millennial entrpreneurs in the  and a video shoot by Jen Montague a finance guru who is actively promoting the expansion of business opportunities in the Philadelphia area. Philadelphia is well known as a destination for hipsters priced out of New York and Philly’s Chinatown another fast growing area is a standard feature for any visitor who enjoys  dim sum or bubble tea. Chinatown has the largest non-white population with a total population of of 2,563 and a median rent of $1200.00. Old City is considered to be the number one neighborhood in Philadelphia for millennials , with a population of 15,500. Old City a very walkable urban feel  most residents rent their homes. Old City is not lacking in its share of great restaurants, coffee shops, and parks. Many young professionals live in Old City and residents tend to be vibrant and diverse.

Philly millennial culture can be described as “Cool Geek” in short “progressive millennials”. Not so much into granola lifestyle like the west coast, so you can ask where to get a real Philly Cheese steak without being shamed for eating meat. Millennials in Philly are 45 percent more likely to have college degrees than their Gen X peers.The struggle is real here, as Philly has a high poverty rate for those without an education and marketable skills older workers tend to have higher incomes than the younger demographic. In Philly the median millennial makes less money than the median Gen Xer or baby boomer,but the gap is not as wide as a majority of other states. Millennials in Philly  in 2018 earned 78.8 cents for every dollar earned by those 33 to 55, which is a higher amount than most other large metropolitan cities. Philly is outstripping New York in job growth due to  factors including affordability, walkability, quality of life, and infrastructure building instead of gentrification.  Employers want to grow  businesses in places  people enjoy working. In 2017 Pennsylvania gave Philadelphia 550 million to build infrastructure and it is working. Infrastructure is also about power grids, transportation systems,and water quality paying attention to these things pays off in big dividends when everyone has opportunity and safe living spaces there is less crime, less poverty and less racial tension and for business owners higher profits, its that simple. In 2014 Philadelphia was counted as having possibly the worse infrastructure of any major US city. Now Philadelphia is building an extensive network of rain gardens, green roofs, wetlands, and other infrastructure making it clear that infrastructure is more than just roads and bridges “where you invest money in building up your infrastructure,and creating new entry points for smaller, local firms to bid on and build green infrastructure. it’s going to pay off.”  A big issue is whether or not Philly should embrace green tech for the powering of their schools, from 1994 to 2013, Pennsylvania school districts spent $42.3 billion—an average of $2.1 billion (in 2014 dollars) per year on school construction.

Street Musician college students  in Philly’s Chinatown!

Philadelphia’s public schools could cover nearly 40 percent of their energy needs by installing solar panels on their 100 acres of usable rooftop space. “Going solar” would save taxpayers tens of millions of dollars on electricity bills for school buildings, while creating local jobs, offering educational and training opportunities for city students and reducing pollution

The U.S. Department of Energy has awarded Philadelphia a $1.25 million grant to fund solar training education programs.The Philadelphia Energy Authority announced in October 2018 that it will work with the School District of Philadelphia to develop a three-year curriculum to train students for careers in the clean-energy sector.  The award from the Solar Energy Technologies Office on Friday is part of a planned $53 million for new projects to advance solar technology. The plan initiated by Obama was rescinded by Trump but the city fought back and now there are plans to make Philly clean, green and solar by 2050. Philadelphia is seeking to contract with a private company in what’s called a power purchasing agreement to clean the local government’s electricity supply, with plans of partnering with major institutions to do the same in the future. It’s a major part of the Office of Sustainability’s “Powering Our Future: A Clean Energy Vision for Philadelphia.” This also means  high paying jobs safe that can replace what once thriving coal mines offered.

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